Barcelona capitalises on the potential of the Internet of Things to open up opportunities for the city’s business network
Barcelona City Council, represented via Barcelona Activa, will be taking part in the second edition of the Internet of Things (IoT) Solutions World Congress, which starts tomorrow at the Gran Via trade fair site and is on until Thursday 27.
The municipal stand will feature fifteen SMEs and start-ups from the city which operate within the spheres of digital marketing, the development of smart technology for the tourist industry, apps using geo-referenced information, electronic engineering to measure air or noise pollution, urban sustainability and more.
Between them these companies provide work for over 560 people and represent an annual turnover of two million euros. Some of them are newly-created enterprises, while others have over twenty years of market experience and have adapted to new trends in the digital environment and the internet.
Most of the companies have had support from Barcelona Activa during their incubation and business growth processes, via the different services offered by the Business Support Office. The companies in question are: 3scale, Alternative Energy Innovations, Arkenova, Beabloo, Datalong, Emetres, EMSER, Mapit, Nexus Geographics, OpenTrends, RooMonitor, Siarq, TheThingsIO, Zeyron and Zolertia.
Opening the congress up to a non-expert public
The municipal agency makes use of congresses and fairs held in the city to promote the local business community and get the most out of professionals and business opportunities generated in these sectors.
For the first time ever, Barcelona Activa is also organising guided tours at the congress for non-experts as a way of democratising the Internet of Things, a sector which generates opportunities for society and business activity. The tours are aimed at businesses and entities with an interest in getting a closer look at the IoT industry.
Over sixty companies have signed up and will be divided into different tours: industry, health, energy, transport and logistics. The activity will consist of an initial presentation to the sector and the congress, followed by a guided tour around the exhibition area to visit company stands and get a first-hand look at technology applied to specific products and services.