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RESPECT Summer 2022

Author:
Alexis Rom (illustration), Arauna Studio (design)
Year:
2022
Measurements:
29,7x42 cm
Subject:
Positive community life

The 2022 summer campaign for positive community life on beaches keeps the “RESPECT on the beach!” slogan and opts for a series of illustrations with a recognisable, light tone calling for co-responsibility to make beaches a safe, clean and healthy place. The main new features of the 2022 campaign presented are the extension of the smoking ban to all the city’s beaches and the end of protective measures for containing the spread of Covid-19.

Following the illustrative line of the campaign for positive community life on beaches, the communication campaign against noise pollution aims to raise awareness of the need to reduce noise and respect local residents’ peace and rest time.