21st Barcelona Commerce Awards

INNOVATIVE COMMERCE

Two establishments have won this award. Yes Future Positive Supermarket is a new local supermarket in Sant Antoni that meets the demands of new lifestyles. Led by a declaration of intent at the shop entrance – The future is this way – it is a new way of selling everyday consumer goods while producing minimum waste. What sets it apart is the company philosophy combined with the features that lend it support: the point of sale, the product display, the range and the ‘manifesto’ at the entrance – reduce, reuse, recycle, respect.

ALBERT GONZÁLEZ AWARD FOR WORK CONTRIBUTING TO THE PROMOTION AND KNOWLEDGE OF THE CITY’S COMMERCE

Ricardo López Beltrol, chair and founder of PILMA,, a benchmark establishment in Barcelona for designer furniture and decorative and travel items with more than 40 years' experience. He set new trends by importing avant-garde products from Scandinavia and Italy, opting for emerging local brands. A speaker at various universities and a regular visitor at international fairs, he has brought to Barcelona what was already a trend in Europe. He is a great fan of minimalist and functional design, and three of the four PILMA establishments in Barcelona, which have become iconic city stores, have been shortlisted for FAD Architecture and Interior Design Awards,

LOCAL COMMERCE AWARD

To NÚVOL DE FILS, for their commitment to keeping a neighbourhood shop model alive with a bold decision to stick to the tradition of a singular, 35-year-old shop and with some very clear objectives, namely to establish a close relationship with the neighbourhood and motivate the other shopkeepers in the vicinity. They take part in projects such as “Commerce and Schools”, “Volunteers for the Language”, “Radars” and “Portraits of the Neighbourhood”, and they get their customers involved in decorating the lamp-posts for the local festival. They also hold workshops in the shop with the idea of not losing this business model.

COLLABORATIVE COMMERCE AWARD.

The Poble-sec Paral·lel retailers association. This dynamic, innovative shopping hub, which belongs to the Barcelona Commerce Foundation, has taken a further step towards the collaborative economy and has set up the Poble-sec Economies Fair designed to show how the neighbourhood economic community transcends the usual space of local commerce. Cooperative workers, coworkers, liberal professionals, local producers and nurseries have come together and broken down the barriers between different types of businesses, producers and professionals to foster a cohesive neighbourhood and a local collaborative economy.

SUSTAINABLE COMMERCE AWARD

To DEMANO, for its capacity to create and market attractive, functional items made from reused materials that would otherwise become waste. Upcycling also adds social value: It is a local process in terms of where most of the material comes from and the design and production take place in Barcelona itself, involving small sewing workshops and social entities that promote the integration of people at risk of social exclusion.