Strategic tourism management

Barcelona City Council promotes a strategy to ensure a balance between tourist activity and residents’ daily lives, positioning Barcelona as a benchmark in the management, organisation, funding, and social return of tourism.

The new Government Measure for Tourism Management outlines the main challenges
arising from tourism management in Barcelona and establishes the strategic lines for the
coming years. The document addresses the management challenge through 12 strategic
areas and includes a programme consisting of 41 specific actions.