The HORECO channel (Hotels, REstaurants, COllectivities, Catering) is a strategic channel within the economic structure: it accounts for 7% of GDP, according to data from the Spanish Hospitality Federation.
Reports
We present the trade report, which collects the main data on commercial activity in Barcelona and its specific weight in the economic activity of the city. At the same time, it allows us to reflect on the changes that commerce in this city is experiencing.
Surveys, reports and analysis
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Every year Barcelona's citizens are presented with a series of questions, the aim being to find out their opinions on the city's commerce, and these incorporate questions on Barcelona's consumer shopping habits.
The tool used is a quarterly opinion survey, the Òmnibus Municipal, whose results we present below, from the block of questions on our city's commerce and consumer trends.
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Activity survey of the commercial sector in Barcelona
The aim of the survey on the activity of the commercial sector in Barcelona is to know the characteristics of commercial establishments and the opinion of their managers on the activity of the sector in the city. This report is based on interviews conducted with managers of 2,400 commercial establishments visited between April and November.
Activity survey of the restaurant sector
The aim of the survey on the activity of the restaurant sector in Barcelona is to know the characteristics of the restaurant establishments and the opinion of their managers on the activity of the sector in the city.
1,000 interviews are conducted throughout the year, divided into three cycles: spring, summer and autumn.
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We present you with the commercial report featuring the main data on commercial activity in Barcelona and its specific influence on the city's economic activity. It also enables reflection on the changes the city's commerce has been undergoing.
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Check out the available trading analytics:
Studies of the commerce and restoration sector
This document shows the Special Plan for Commercial Equipment and Non-Food Uses in Barcelona, approved at the Municipal Council Plenary on February 23, 2007. It includes the statement of reasons and the applicable regulations.
Mercabarna study that analyzes trends, priorities and medium-long-term model changes in the agri-food sector, which pursue sustainable consumption and production guidelines against the constraints imposed by limited resources on the planet.
Approved by the Plenary of the Municipal Council on March 27, 2015. Published in the BOP on May 8, 2015. Ordinance on establishments and food retail centers of Barcelona, 2011. Approved by the Plenary of the Municipal Council on April 29, 2011.
Study, prepared jointly by "Barcelona Activa" and the consulting company "BeagleConsulting", which aims to know the needs and challenges of the sector in the field of Human Resources, create a training map, and identify critical aspects that, having considering the current situation, they emerge as structural deficiencies in trade.
The Report on Positive Impact Trade (CIP) offers a new system for assessing the positive externalities that trade can provide to the City with the aim of applying public policies based on incentives to promote this trade.
The objective of this report is to measure the return on investment of the decorative lighting project carried out by Grup Ximenez in Plaça Catalunya.
The study "Forecasts on the evolution of consumption in Catalonia, 2012-2022" analyzes consumer demand and the trend in consumer spending. The study makes some recommendations for commerce to adapt to the new social reality and the new consumption habits resulting from the sociological and demographic changes of the next decade.
Presentation of an analysis of the incidence of covid-19 in the commercial sector of Barcelona during 2020, as well as determining an estimate for 2021.
The work on Innovation in commerce carried out by Intueri Consulting, a company specialized in strategy, innovation and training in retail, starts from the analysis of the changes experienced by retail - in areas such as technology, globalization, consumer experience and between operators - to identify commercial proposals that add value to the company, the sector and the city.